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Lil’ Brownies SmartStart

Debit Card for Kids

Start their financial journey with a Lil’ Brownies Debit Card with exclusive rewards and education designed just for kids.

KIDS, YOUR MOST EXCITING
BROWNS SEASON STARTS HERE

Secure Their Spot at a Browns Skills & Drills Camp

Open your kid’s account by June 30, 2026 to secure access to an exclusive Skills & Drills experience.

Only 60 spots available—once they’re gone, they’re gone!

Instant Gear & Chances to Win Autographed Swag

Get an exclusive Browns hat and four chances to win autographed merchandise every year.

Walk away with something today and a shot at something unforgettable.

Win Club Seats All Season Long

Be automatically entered into drawings for Club Seat tickets to every home game!

More chances, more games, more unforgettable family moments.

Little Fans, Big Browns Perks

Get exclusive membership to the Jr. Browns Backers Club, the official kids club of the Cleveland Browns.

*For kids ages 4-12.

GROW YOUR KIDS’ FINANCIAL CONFIDENCE

Do it all from the Cardinal app

Track

See what they spend without hovering.

Check balances, monitor transactions, and keep an eye on spending anytime in the Cardinal app.

Teach

Turn everyday purchases into real-world lessons.

Set savings goals together, talk through choices, and help your kid understand how money works while they’re actually using it.

Grow

Build smart habits that last a lifetime.

Kids practice spending responsibly while you guide the process. They gain independence, you keep the guardrails in place.

PARENTS, YOUR MOST EXCITING
BROWNS SEASON STARTS HERE

Parents, open your own account and become a member, too!

A Financial Touchdown for the Entire Family

There’s even more to love as a Cardinal member. Open your own account and become a member to unlock these exclusive perks.

Touchdown Play

Score! Receive up to 1% off auto or personal loan rates when the Browns score a touchdown.

Browns Suite Experience

Cheer on the team from sweet (pun intended) seats. Get the chance to win Browns home game suite seats, if you open an account by October 30.

FREQUENTLY ASKED
QUESTIONS

Why should I sign my kid up for the Lil’ Brownies Debit Card?

The Lil’ Brownies Debit Card helps your kid develop a strong financial foundation in a safe, parent-guided environment with exciting Cardinal Credit Union benefits, fun, local perks, and of course, tons of Cleveland Browns activities and rewards.

With the program, your kid gets access to a free savings account, a custom Brownie the Elf debit card, and tools to monitor transactions, build saving habits, and gain financial independence.

Where can my kid use their debit card?

Your kid can use their Brownie the Elf debit card to pay anywhere debit cards are accepted and to access ATMs where eligible.

What age kid is the Lil’ Brownies Debit Card for?

Lil’ Brownies is designed for kids ages 5-18, with a parent or legal guardian on the account. The program keeps parents in control with monitoring kids’ access to save and spend.

Can I monitor my kid’s spending?

Yes, parents can always view balances, transactions, and account activity through the Cardinal app. This way you can keep tabs, advise, and use real purchases as teachable moments.

Can I set allowances or teach budgeting?

Yes, the Lil’ Brownies Debit Card includes tools and guidance to help families set allowances, create savings goals, and coach responsible spending. Many parents use the account to create simple “spend, save, share” routines that make money management easier for kids to understand.

Are there Cleveland Browns-related perks?

Yes, it’s arguably the best part of the program! The Lil’ Brownies Debit Card provides kids exclusive access to special Cleveland Browns-related events, merchandise, games and meet-and-greet opportunities, and promotional giveaways.

What happens when my kid is ready for their next account?

Cardinal Credit Union is there every step of your kid’s financial journey. When they have a strong financial foundation and outgrow this account, we have a number of accounts for you and them to choose from that will best align with their next goals. 

Are there monthly fees for the Lil’ Brownies Debit Card?

No. There are $0 monthly service fees for the Lil’ Brownies Debit Card. It’s built to be family-friendly and accessible so parents can focus on learning, not maintenance costs.

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